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Kids in the Car campaign aims to make adults think about their driving behaviour

Posted in News on Monday, 06 July 2015
Kids in the Car campaign aims to make adults think about their driving behaviour A driver under the age of 20 is killed or seriously injured on Scotland’s roads every week. Every time you drive with your children, you’re giving them a lesson which could save their lives when they become drivers. Kids in the Car is a ground-breaking campaign encouraging parents to be aware of the impact their driving behaviour has on even the youngest children.

The campaign aims to raise awareness of parents' effect in modelling the attitudes and future behaviour of their children in the car, and ultimately motivating parents to assess their own driving behaviours and curbing risky and aggressive behaviour when children are present. 

You can find out more about the campaign here.

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